The question set is designed such that a consumer shopping for insurance at InsWeb, having completed the question set, would be in a position to receive auto insurance quotes from several insurance companies and/or their agents. These are consumers who indicated that they either currently were driving these vehicles or were interested in these vehicles.

The table below shows education level of the driver and the percentage of foreign car owners and US car owners.

From the above table, you can see that 36% of foreign car drivers have indicated they have a 4-year college degree or a postgraduate degree, whereas 20% of US car drivers indicate such. So it is logical to assume that the more educated a person is, the more likely they are to drive a foreign car.

The following table shows the top car makes for each level of education.

There was other demographic information that was linked to vehicle ownership; such as income (at a ZIP code level). While this information was not provided by the consumers themselves, the data was obtained by merging the InsWeb data with a database of ZIP codes. For example, this data showed that foreign car drivers lived in ZIP codes that tended to have higher levels of income than US car drivers. This shouldn't be terribly surprising given their tendency to attain higher levels of education.

There was other demographic information that was linked to vehicle ownership; such as income (at a ZIP code level). While this information was not provided by the consumers themselves, the data was obtained by merging the InsWeb data with a database of ZIP codes. For example, this data showed that foreign car drivers lived in ZIP codes that tended to have higher levels of income than US car drivers. This shouldn't be terribly surprising given their tendency to attain higher levels of education.

Interestingly, the data also showed that, foreign car drivers tended to be younger (average age 39.8) than US car drivers (average age 41.1). The top 5 most popular makes by drivers who obtained a 4 year degree are Maserati (53%), Aston Martin (53%), Saab (53%), Ferrari (52%), and Porsche (52%). What's the moral of the story? If you want to drive a nice car, study hard!

Interestingly, the data also showed that, foreign car drivers tended to be younger (average age 39.8) than US car drivers (average age 41.1). The top 5 most popular makes by drivers who obtained a 4 year degree are Maserati (53%), Aston Martin (53%), Saab (53%), Ferrari (52%), and Porsche (52%). What's the moral of the story? If you want to drive a nice car, study hard!